Since its debut in the late 90s’, SEEK has grown to be the leading employment marketplace in Australia. But the recent rise of rival players, meant the sharp-elbowed online employment space needed a good ol’ shake up.
Job and recruitment brands tend to favour volume of job candidates and scale over anything else. They overlook finding that perfect match.
Alongside a refreshed brand strategy, we relaunched the iconic platform; ‘SEEK and you shall find’.
Teaming up with comedy-king director, Tom Kuntz, we crafted a world where the power of SEEK has been mistakenly harnessed to create a global movement. Here, anyone can now attain their wildest career desires, their perfect job matches. This movement is, of course, known as ‘The Seekret’.